This week (sample data)

Fixture state:Default Weak evidence Empty Loading Error Partial data

Paid visits

by service date

Ad spend

Unknown

Google Ads access pending

Next useful action

Fix the Balayage page

Send the draft and the checklist to whoever edits the website.

What changed

7 paid visits in the 19 Sept to 16 Oct window, counted by service date.

$590.00 net service revenue after discounts, less any refunds your imports record.

Ad spend is unknown: Google Ads access pending.

How many bookings came from marketing cannot be counted yet: Website-origin bookings cannot be counted without a booking import.

Actions

Published by the operator. Up to three a week; fewer when evidence is weak.

Improve a service page

Fix the Balayage page

Evidence sufficient

Balayage is a service you want to grow, and its page has a measured fault: The page has no title tag, the heading reads only "Services", and the booking link points to the home page instead of the booking form.

Effort: smallReview 13 November

Send the draft and the checklist to whoever edits the website.Open

Two slots left empty on purpose: the paid-search review needs a connected Google Ads account.

Source faults

Separate from actions; these do not count against the three.

Sales importLast successful import 15 days ago; the attempt on 2026-10-16 failed: The 14 October file added a column the mapping does not know; preview blocked until the operator maps it.. The operator must act.
Google AdsSample data only; no Google Ads account is connected through it.

Sales importLast successful import 15 days ago; the attempt on 2026-10-16 failed: The 14 October file added a column the mapping does not know; preview blocked until the operator maps it.Google AdsSample data only; no Google Ads account is connected through itWebsite reviewUp to date; provider data final through 2026-10-12